Business strategy and Innovation workshop
Dates 27th and 28th July 
Location: Central London.
Early bird rate: £299 for the two day workshop (offer ends the 2nd July)
Full rate: £400 for the two day workshop.
Partners: Media-sauce and Chinwag
Get the recipe for growing a successful business and generate innovative new business ideas to achieve your dreams.
In partnership with Chinwag we are offering a limited number of places for media and digital companies who are interested in building a digital strategic plan. click here to book your place and take advantage of our early bird offer saving you £200 !
With many creative SME’s being under resourced it can be a mission to run your day to day business let alone updating a business plan or thinking strategically about where you are going but dealing with immediate issues can make it easy to miss opportunities or head in the wrong direction. According to the Harvard business school 50% of company owners spend no time discussing strategy and development of their business, be in the right 50% and maximise the chances of reaching your dreams.
This workshop is for you if you have a feeling you could be closer to achieving your dreams or you want to move into new markets, increase your customers, build your brand around your values and maybe even increase your turnover. Over the 2 days we will workshop the key elements that make a strategic plan and apply it to your business. We will cover:
- How to develop key strategies looking at new digital practises and opportunities
- Learn how you can stand out from your competition and build a whole new customer base
- How to create a SWOT analysis of your current business
- How to write a vision and mission statement for your business
- Analyze your values and business objectives
- How to market and price your product/service
By the end of the two days you will have a draft of a bespoke strategic plan to apply to your company which you can use to measure your achievements.
Mellissa Norman
During her summer holidays at University. Mellissa ran her first business selling books door to door in the States. In her last summer she built a team of sales people and her team turned over £45k in 12 weeks.
After this Mellissa worked in Film and TV for over 11 years as a Producer and Production manager before starting Media Sauce. Media Sauce designs and delivers training, participatory events and consultancy across the creative industries for organisations including Pact, BBC, C4, Skillset, Brighton Festival SEMN, Unesco, Tyneside cinema.
Her specialism is digital business and works with companies to help them be the best they can be through learning new skills, sharing across sectors and developing their business model and has worked with over 80 companies on developing their business strategy. Whilst working with SBR consulting Mellissa worked as a business consultant and coach with Npower, Business in the community, Robert Half and Pathway Recruitment.
Mel was the Programme Director of the London Games Fringe and in 2007 won the 'socially responsive' category at MIPTV’s 360 degree competition in 2007.
